Media Executive - WLUC-TV (Negaunee/Marquette)
Generate local sales revenue and achieve established sales goals by selling Television and Digital advertising, along with other sales programs.
Duties/Responsibilities include (but are not limited to):
- Actively sell new direct advertising clients to the station to meet established monthly/quarterly goals.
- Achieve monthly/quarterly/annual sales goals for new business, TV6, FoxUP, Digital Platforms, and sales promotions.
- Achieve monthly/quarterly sales goals for specials and sports programming, and other station sales programs. - Sell all regular and new business at the rate structure outlined by the Local Sales Manager/DSM and GSM/GM - Meet the required number of weekly sales calls and presentations.
- Possess a working knowledge and understanding of Nielsen ratings. Present ratings information to local direct clients as well as agencies.
- Sell sales promotion campaigns to local direct and agency clients to secure a larger share of business.
- Other duties assigned by the supervisor.
Requirements (Experience, Education, Etc.):
- Ability to sell and communicate effectively.
- Ability to work independently and manage your time effectively.
- Ability to use creativity to solve problems.
- Ability to develop campaigns and motivate others.
- A real desire to understand your clients and their businesses.
- A thirst for ongoing learning: advertising, marketing, television, digital.
- Excellent knowledge of presentation software, MS Office products, and CRM software.
- Must meet Gray Media's driving requirements and have a valid driver’s license.
How to apply: If you feel you’re qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references
Application Deadline 8/15/2025
Application email/URL https://recruiting.ultipro.com/GRA1017GRYT/JobBoard/ae441110-89bd-444d-8ad2-b76c7b9db7a9/OpportunityDetail?opportunityId=8c9e43e0-0f7a-42c1-90a1-3d7110041a5f
Equal Opportunity Employer